A business-to-business (B2B) application designed to streamline the order placement process between companies. Functioning as a mobile or web-based solution, it facilitates the entry, management, and submission of purchase orders from business customers to their suppliers. For instance, a distributor’s sales representatives might utilize such an application on a tablet to record orders directly from retailers during field visits, replacing manual paperwork or phone calls.
These applications offer significant advantages in efficiency and accuracy. They reduce errors associated with manual order entry, accelerate order processing times, and provide real-time visibility into product availability and pricing. Early iterations of these systems were often limited to desktop computers and required dedicated network infrastructure. Modern solutions, however, leverage cloud computing and mobile technology for increased accessibility and flexibility. The adoption of such tools represents a critical step in digitizing wholesale and distribution operations.