The phrase in question refers to the digital application offered by a specific financial institution, Kitsap Credit Union, enabling its members to conduct banking activities on portable electronic devices such as smartphones and tablets. This application provides functionality similar to online banking, but optimized for mobile use. Typical functions include account balance viewing, transaction history access, funds transfer, and bill payment.
The value of such an application stems from its provision of anytime, anywhere access to financial services. This convenience improves member satisfaction and engagement. Historically, banking relied on physical branches; the advent of online banking, and subsequently mobile banking, represents a significant shift towards increased accessibility and self-service capabilities. This shift reduces the need for in-person visits, saving time and resources for both the institution and its members. It provides access to banking services beyond the traditional business hours of a physical location.
