The category encompasses digital platforms offering point-of-sale financing. These services allow consumers to divide purchase costs into smaller, more manageable installments, often with a fixed repayment schedule. A hypothetical example involves acquiring a home appliance; instead of paying the full price upfront, the cost is distributed across several weeks or months.
The significance of this financial model lies in its potential to increase consumer access to goods and services, particularly for individuals who may not possess a traditional credit card or prefer not to utilize existing credit lines. Its development reflects an evolution in consumer lending, driven by technological advancements and a desire for more flexible payment options. This approach can benefit both consumers, via increased purchasing power, and merchants, who may see sales volume rise.
