A software application, typically integrated within the LINE messaging platform, enables automated interactions with users. These applications simulate conversation through text or voice interfaces. For example, a user could inquire about the operating hours of a store through the application, receiving an immediate, automated response.
The employment of this technology offers several advantages to businesses and users alike. Businesses can enhance customer service availability, automate repetitive tasks, and gather valuable data on user preferences. Historically, their adoption has grown as businesses seek cost-effective solutions for managing increasing customer interactions and providing instant support.