Applications that function in a manner similar to the “Too Good To Go” platform offer consumers a way to purchase surplus food from restaurants, bakeries, grocery stores, and other food-related businesses at a reduced price. These digital tools aim to minimize food waste by connecting establishments with excess inventory to consumers who are willing to buy it, often in the form of “surprise bags” containing unsold items near their expiration date.
The importance of such platforms stems from the significant global problem of food waste, which has economic, environmental, and social consequences. By facilitating the sale of surplus food that would otherwise be discarded, these applications contribute to a more sustainable food system. Businesses benefit by recouping some revenue from food that would otherwise be a loss, while consumers gain access to affordable meals and groceries. The rise of these applications reflects an increasing awareness of food waste issues and a growing demand for sustainable consumption options.
