The availability and usage of ride-hailing applications beyond the dominant market player are subjects of growing interest. This is especially pertinent in metropolitan areas with specific regulatory environments and unique transportation needs, such as a major city’s anticipation of transportation demands in the future.
Diversification in transportation options can offer several advantages. These include potentially lower fares through increased competition, specialized services tailored to local preferences, and a buffer against service disruptions caused by reliance on a single provider. Furthermore, the emergence of alternative platforms can stimulate innovation within the ride-hailing sector, ultimately benefiting consumers.